How to be a graphic designer without losing your soul

How to be a graphic designer without losing your soul - Being the book’s real target (neither am i a graphic designer myself, nor a young graduate), i guess it is not really fair for me to judge the book… but over the years i have been influenced and embraced elements of design thinking in my day-to-day life of building technology products and i always enjoy my interactions with designers… that is why i picked the book up as i found it on a must-read design list… it was a bit disappointing, as i had to satisfy myself with just a few nuggets here-and-there… and a few ideas that apply not just to graphic designers but anyone building solutions for the emerging digital ecosystem. Being the book’s real target (neither am i a graphic designer myself, nor a young graduate), i guess it is not really fair for me to judge the book… but over the years i have been influenced and embraced elements of design thinking in my day-to-day life of building technology products and i always enjoy my interactions with designers… that is why i picked the book up as i found it on a must-read design list… it was a bit disappointing, as i had to satisfy myself with just a few nuggets here-. / foreword by stefan sagmeister / includes interviews with: stephen doyle (usa) - employing designers / sara de bondt (uk) - gender in design / sophie thomas (uk) - green design / ben drury (uk) - design for music industry / magnus vol (nor) - starting from scratch / paul sahre (usa) - design and illustration / jonathan barnbrook (uk) - design and ethics chapter 1: attributes needed by the modern designer. I should probably admit that even though i have a postgraduate design degree, i'm not a designer - i'm a classical composer and web interface developer - but in spite of the title, i think this is a fantastic book for anyone who is aiming to work, or trying to set their own business up, in pretty much any creative industry.

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